Great Study on Top Exec's

By far one of the most relavant reseach studies I have come across in the last few months-really enjoyed this one- undistorted and precise!

Mediaedge:cia: BlackBerry a Top-Exec Must
John Consoli
MARCH 26, 2007 -

"The BlackBerry has become an “umbilical cord” for many chief executive officers, who check it constantly throughout the day, even when all other devices are turned off, according to a study by Mediaedge:cia of senior business executives. "

But the study also found that BlackBerry communication “is regarded as business, not advertising, because business e-mail is for the CEO a means of control and situation monitoring.” That study added, “Irrelevant or non-urgent messages are passed over and unsolicited commercial communication is treated as an unwarranted interruption.”
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