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Showing posts with label gym advertising. Show all posts
Showing posts with label gym advertising. Show all posts

Monday, April 2, 2007

Great Study on Top Exec's

By far one of the most relavant reseach studies I have come across in the last few months-really enjoyed this one- undistorted and precise!

Mediaedge:cia: BlackBerry a Top-Exec Must
John Consoli
MARCH 26, 2007 -

"The BlackBerry has become an “umbilical cord” for many chief executive officers, who check it constantly throughout the day, even when all other devices are turned off, according to a study by Mediaedge:cia of senior business executives. "

But the study also found that BlackBerry communication “is regarded as business, not advertising, because business e-mail is for the CEO a means of control and situation monitoring.” That study added, “Irrelevant or non-urgent messages are passed over and unsolicited commercial communication is treated as an unwarranted interruption.”
Full Story

Saturday, March 31, 2007

Bally's Bye, Bye?

As with many of the gym's; they will recover or be purchased. What happened here-poor management? No telling...Churn perhaps, and it is a great gym just not so good managment.

Bally warns of bankruptcy; stock plungesBy James P. MillerTribune staff reporterPublished March 16 2007, 11:32 AM CDT

"Bally Total Fitness Holding Corp. shares lost more than half their value Friday morning, in the wake of the Chicago health club operator's Thursday evening warning that it may be obliged to seek Chapter 11 bankruptcy protection unless it can restructure its debt.In late-morning New York Stock Exchange trading, Bally shares were down $1.12, or 56 percent, to 87 cents. "
Full Story Bally's