GSK Faces Court Case for False Advertising

Stay alert for FDA restrictions or bills on pharma advertising.


March 27 2007 at 12:48AM

"Wellington - Global drugs giant GlaxoSmithKline faces a court case on Tuesday for misleading advertising after two 14-year-olds found its popular blackcurrant drink Ribena contained almost no vitamin C. High school students Anna Devathasan and Jenny Suo tested the children's drink against advertising claims that "the blackcurrants in Ribena have four times the vitamin C of oranges" in 2004.

Instead, the two found the syrup-based drink contained almost no trace of vitamin C, and one commercial orange juice brand contained almost four times more than Ribena. "


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